About Me

With 10 years of experience I have explored how to create vivid companies for sustainable societies. We need more of "a human touch" to create more conscious businesses who do good for our world.
My experience is from both the public & private sector, startup & entrepreneurship, innovation platforms and cultural & creative industries.





My journal

Here I share my thoughts and ideas about branding, humans, markets, entrepreneurship, startups and design aspects. Some stuff will be my pure opinion, some will be based on facts, some on my self-explored experiences and some just a simple reflection.
Note 1: My expertise is visual communication, not the written word. Therefore, please bare with me through the typos.
Note 2: Everything written on this site is by me. Keep in minde that my opinions and thoughts are colored by my background, Swedish culture and norms, experiences from design processes and my age and gender.


Shared Space

Diskussionen har funnits länge, vem äger den allmänna stadsmiljön, vem är den för och var bör den nyttjas till?



To tell you the truth, we never knew what could happen during our evening!


Brands & creatures

How do we create living and vivid companies to do good and be good.

creating vivid companies for sustainable societies!


Some of my work

Below you find a mix of my work in branding, identity design, illustrations, profile and visual communication done by my self or in collaboration with my partners and network.

see all projects

Proudly co-creating with